Custom Formulation Services

Custom Cosmetic Formulation

Custom Cosmetics

Our Custom Formulation services cover all bases

Glow Mob is an Australian cosmetic formulation lab working with founders, indie brands and established names across the world. We turn briefs into real, lab tested formulas. No off the shelf bases, no guesswork, no science background required from you.

Custom Cosmetics

Need help with your cosmetic formulation?

Enhancement or redevelopment of an existing formula to improve texture, performance, claims, ingredient profile, or cost efficiency. This also covers updates required due to discontinued raw materials, manufacturer alignment needs, reformulation requests, or changes in regulatory expectations.

What’s Included:

  • Existing formula review
  • Texture, sensorial, or performance improvements 
  • Cost optimisation or ingredient rationalisation
  • Reformulation due to discontinued materials
  • Manufacturer alignment and tech transfer updates
  • Claims and positioning refinement
Custom Cosmetics

Learn about the product development journey

Every great product starts with an idea, a gap you’ve spotted, or a brand you’ve been dreaming up for years. My job is to help you bring it to life, from the first concept to something you can be proud of.

Every project is a little different, but most take 12–24 months from start to finish. 

Click through to read more about the average timings for the development of a cosmetic product.

Custom Cosmetics

You've contacted Glow Mob. What happens next?

01

Send a product brief

Tell us your ideas, your audience, your hero ingredients and the claims you want to land. If you don’t have all the answers yet, that’s fine. We can shape the brief together during a discovery call.

02

Book a discovery call

We start with a proper conversation. No pitch deck, no obligation. Just a chat about your idea, your timelines and what’s actually possible from where you’re sitting today.

03

Scoping the project

We scope a clear plan with timelines, direction, regulatory pathway and budget. You know what’s happening at every stage before any liquid hits a beaker.

04

Sign off the scope

Once the plan is on paper, you approve the scope, timeline and budget before any lab work begins. No surprises, no scope creep, no awkward conversations down the track.

Custom Formulation

Ready to start your formulation?

Send a brief and let’s book a discovery call. We’ll talk through your idea, your timelines and what’s actually possible. No obligation, no pitch deck, just a conversation about your product.


Let's Speak