Our Custom Formulation services cover all bases
Glow Mob is an Australian cosmetic formulation lab working with founders, indie brands and established names across the world. We turn briefs into real, lab tested formulas. No off the shelf bases, no guesswork, no science background required from you.
Custom Cosmetic Formulation (Non TGA)
Bespoke skincare, haircare and body formulas developed to your brief, with texture, scent and performance scoped in from the first trial.
Custom Regulated Formulation (TGA Approved)
Sunscreens and therapeutic products formulated to meet TGA requirements, with the right paperwork to back every claim.
Regulatory Positioning Guidance
Advice on claims, ingredient choices and market routes so your product launches in the right category and market.
Colour Cosmetic Development Support
Lip, eye and face products developed with pigment science and wear performance in mind. Built to your shade spec and finish.
Formula Optimisation & Redevelopment
Reworking existing formulas to improve texture, cut cost, refresh claims or swap discontinued raw materials without losing what works.
Product Feasibility Consultation
Early stage advice on whether your idea is achievable, what it’ll cost and how to get there. Before you commit a dollar.
Need help with your cosmetic formulation?
Enhancement or redevelopment of an existing formula to improve texture, performance, claims, ingredient profile, or cost efficiency. This also covers updates required due to discontinued raw materials, manufacturer alignment needs, reformulation requests, or changes in regulatory expectations.
What’s Included:
- Existing formula review
- Texture, sensorial, or performance improvements
- Cost optimisation or ingredient rationalisation
- Reformulation due to discontinued materials
- Manufacturer alignment and tech transfer updates
- Claims and positioning refinement
Learn about the product development journey
Every great product starts with an idea, a gap you’ve spotted, or a brand you’ve been dreaming up for years. My job is to help you bring it to life, from the first concept to something you can be proud of.
Every project is a little different, but most take 12–24 months from start to finish.
Click through to read more about the average timings for the development of a cosmetic product.
Send a product brief
Tell us your ideas, your audience, your hero ingredients and the claims you want to land. If you don’t have all the answers yet, that’s fine. We can shape the brief together during a discovery call.
Book a discovery call
We start with a proper conversation. No pitch deck, no obligation. Just a chat about your idea, your timelines and what’s actually possible from where you’re sitting today.
Scoping the project
We scope a clear plan with timelines, direction, regulatory pathway and budget. You know what’s happening at every stage before any liquid hits a beaker.
Sign off the scope
Once the plan is on paper, you approve the scope, timeline and budget before any lab work begins. No surprises, no scope creep, no awkward conversations down the track.
Ready to start your formulation?
Send a brief and let’s book a discovery call. We’ll talk through your idea, your timelines and what’s actually possible. No obligation, no pitch deck, just a conversation about your product.